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What Do Our Clients Say About Us? Testimonials
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After serving thousands of loyal customers for 20 years in the same location, Richard was notified by his landlord that he would not
renew his lease and he would have to vacate within 60 days. Why? Because the landlord got a better deal from Rite Aid who at the
time was raiding lucrative independent pharmacy locations to enhance their market penetration and expansion.
I arrived and when I was introduced to the staff as to why I was there, there was genuine trauma. In fact, several times Richard told
me to leave; it was just too painful. But the reality was inevitable and I was determined to liquidate his business gracefully with
dignity and as much fun as I could to relieve the pain.
What I remember most about this project was the last day. Everything was gone; sold out. I was sweeping the floors and throwing
out trash. We told Rite Aid the store would be available to them at 4pm. By 3:30pm there was a convoy of trucks outside waiting to be
unloaded for the remerchandising.
We turned over the store at 4pm on a cold December Saturday afternoon; by 9am on Sunday morning, Rite Aid was open for business
and there were no remnants remaining of a store that had served its community faithfully for 20 years. Incredible....
"Audubon Pharmacy has just concluded its QB.
It was done in a timely, professional manner conducted by Albert Guevara, who brings an unbelievable amount of
energy to his task. Put simply, Al never quits --- he starts early; he stays late. His merchandising talents are
fascinating to watch. His ability to "read the shopping public" exceeds that of most retailers. He brings a warm,
laid-back approach to his work that makes him easy to get along with. I have probably met 2 or 3 people that I could
go into business with in my lifetime. Al Guevara is one of them. He has done this store and its employees a great
service with both his abilities and his communications skills."
---Richard T. Gaugen, RPh, Owner, Audubon Pharmacy, Audubon, Pennsylvania
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Marla had been the store manager of this exquisite fabric store for nearly ten years when she seized upon the opportunity to buy the
business from the retiring owners.
Because she had been store manager for so long, she felt qualified to take over ownership duties and, besides, how much tougher
can it be? She had been doing all the work anyway.
This lady is a very smart lady. She recognized her limitations and asked for help. Her keen intellect, drive, and ambition were
challenging at times because she was like a sponge: absorbing everything and wanting more. So much more that she asked me to
stay an extra week to give her that crash course she talks about below. We finished the exercise at 5am, Saturday morning. Four
hours later she put on a plane back to California:
"I would like to thank you for all the energy and enthusiasm you brought to Three Sisters during our promotion. The
benefits I received from working with you were so many that the significance of the sales figures became
secondary. I appreciated the crash course in marketing tailor made to my specific business needs.
I was immediately impressed with how hard you worked (while making it fun), the wonderful way you have with
everyone, and your endless storehouse of marketing ideas and knowledge. You showed concern for my store as if
it were your own, and your help in every aspect of the business was invaluable.
As the new owner of a small store with little working capital and a fairly clean inventory, I was nervous about the
expense of hiring a company to run such an event. Now I realize the risk would have been in facing all the big
competition moving into my town without all the tools you gave me.
I wouldn't hesitate to do it again, and if I should ever decide to liquidate, you'd be the first to know! Boy, will we have
fun!"
---Marla Bell, Owner, Three Sisters Fabric & Bridal, Fairbanks, Alaska
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Barbara's dreams of retiring from her store to share the rest of her life with her husband were shattered one Saturday afternoon. Her
husband, in pursuit of a shoplifter, suddenly fell and passed away --- heart attack. A year later, she decides it's best to get out. The
result was one of the most successful sale events I had ever conducted. I told her before we started that I would make her a
millionaire. Can you believe it? I did. With her newfound resources, she jumped on the Internet bandwagon and operated a very
profitable online gift and souvenir website. What I was able to do for this gracious lady only juiced me up to do it again and again and
again....
"I never would have imagined you could bring in customers the way we did day after day and have them do all those
crazy things and have them beg for more!"
---Barbara Ewanos, Owner, Daydreams, Gifts & Collectibles, Albany, New York
Nick was born in Calcutta and is Oxford educated. He came to America to get his piece of the American Dream and bought what he
hoped would be a profitable pharmacy. Intimidated by aggressive sales agents who swamped him with unproductive merchandise,
he struggled mightily. His prescription business was spiraling downward and it was evident he was making no headway. There were
immense challenges in this project but my reward was to help him enhance his professional image. His prescription business
increased 6 times during my stay. He's now retired but he calls often to thank me for helping him get on the right track:
"I commend you for a job well done in coordinating and supervising our recent promotional event. Your
merchandising skills are extraordinary. Though I put certain constraints on you, you were able to generate
significant increases in sales and, most importantly, you were able to increase my prescription business by
promoting my professional image.
What I learned over the last six weeks, I could not have done by myself. It was worth every penny!
---Nick Kanji, RPh, Owner, Center Pharmacy, Los Angeles, California
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Do you see yourself in any of these scenarios? I'm ready to help you, NOW!
Email me NOW at My StoreFront, Call me at 619.206.3225, or Fax me at 619.374.2067! What are you waiting for?
I can help. Guaranteed.
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